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Getting The Most From Your

Banner Stands, Exhibits, and Displays


Large displays like retractable banner stands and expandable pull up displays can make a huge impression at a trade show, conference, sales meeting, and in a storefront. A high quality display will last for years and can be updated as needed.

If you want to make a huge impression on potential and current clients, these tips can help:

• Keep your presentation area simple and uncluttered. When too much is going on, a person can’t focus on any one thing! As in brochure and flyer printing, white space is very important to help guide the eye towards the important information. A banner stand makes a simple and elegant display for your most important message.

• Concentrate on your most important message. You may only have a few seconds of attention as a person walks by your booth. You aren’t going to be able to fit everything on a banner stand or expandable pull up display, no matter how large it is! Pick the most important message and get it out there for everyone to see. If your message is good enough, it will draw people in to learn more.

• Use a free promotional item to help people remember you. If you’ve drawn someone into your booth to learn more, give them something to remember you by.

• Use your retractable banner stands to divide your office space or trade show booth into separate areas.

• Use your retractable banner stands as a backdrop behind a podium while you give a presentation.

• Use your retractable banner stands on the footpath in front of your store to attract extra attention.

• Have a smaller display area? A tabletop banner stand looks great and fits in the smallest spaces. Floor displays are generally more effective and eye-catching, but when space is limited, a tabletop-sized banner will still make an impression.

Finding the best trade show display for you -- whether it is a retractable banner stand or an expandable pull up display -- means thinking about what you need your trade show display to do. What type of venue will you be in? Who is your target audience? Is this a trade show or conference specifically geared towards people in your industry, or will it have a broader attendance? Do you need any extras -- lighting, counter space, or extra storage?

Use your trade show space for one more thing -- gathering leads and building a mailing list. Offer a free draw for some sort of prize or free service. Accept business cards as entries and you’ve got all sorts of leads to follow up with after the show.

" Getting The Most From Your Banner Stands, Exhibits, and Displays " was brought to you by Advance Printing and Signs Pty Ltd...A true "one stop" PRINTING & SIGNAGE supplier. Want to save TIME, MONEY & STRESS on all your printing needs? Contact us on 02 9749 1966 at 38 Railway Street, Lidcombe, Sydney, NSW Australia 2141

Banner Stands, Exhibits, and Displays

Copyright © 2010, Advance Printing & Signs Pty Ltd
ADD: 38 Railway Street, Lidcombe NSW 2141 TEL: (02) 9749 1966 FAX: (02) 9749 7587